LR3 Replaces Venerable Discovery
Monday, February 28th, 2005
Land Rover has raised the bar dramatically in the Sport Utility Market. They also have made sure their personnel have an intimate knowledge of the vehicle inside and out. I was sent to Canada for five days of intensive education and driving of the new LR3. The LR3 is a completely reengineered four-wheel drive truck from the ground up. North American consumers have wanted more space and creature comforts in the Discovery for quite some time. This demand has launched the new LR3 onto the world-wide SUV market.